Local Newsletter – Catskill Crew – Michael Kauffman – DS543

Doug discusses the burgeoning field of local newsletters with Michael Kaufman, the creator behind Catskill Crew. Michael shares insights on creating and growing a local newsletter from scratch, emphasizing the importance of community engagement, creative monetization, and authentic content. He discusses strategies for scaling subscriber numbers, working with local businesses, and his vision for turning local newsletters into a cornerstone of community connection.